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MARKETING YOUR BRAND

Marketing doesn’t have to be complicated.

But everybody makes it that way. Listen, I grew my business from nothing to a full fledged family-supporting income by selling out of the trunk of my car. No lie. I figured out how to sell my photography without a fancy studio and this was right before the explosion of social media. I created a luxury brand by serving my clients in the convenience of their home. And I marketed the experience of “me” long before it was cool to sell the face behind the brand simply because it made sense and it seemed…so easy! So let’s kick complicated to the curb and get your business growing right now. Are you with me?

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Marketing is no longer about the stuff that you make, but about the stories you tell about the stuff you make.
— Seth Godin
 
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